by Grace Lynch | Jun 8, 2022 | Association Membership, Member Recruitment, Thought Leadership
Live Events are Back! I recently attended my first trade show since the pandemic struck. After two long years of selling memberships to prospective members over the phone and Zoom meetings, I was thrilled to have the opportunity to walk a busy show floor to prospect...
by Grace Lynch | Feb 23, 2022 | Association Sales
Before joining the Moery Company, I worked in association membership and marketing roles, which taught me how valuable member relationships are. Not only do you develop personal relationships with the members you are servicing, but more importantly, the association...
by Grace Lynch | Nov 17, 2021 | Association Sales, Membership Development
A few days before officially starting my career in sales at the Moery Company, I heard the phrase “Fortune is in the Follow-up.” That phrase has stuck with me to this very day and is a constant reminder as I sell on behalf of my association clients. The fourth quarter...
by Grace Lynch | Aug 24, 2021 | Association Strategy, Business Practices
Flexibility, creativity, and thinking outside of the box are three tactics I utilize in my sales toolkit, especially as we navigate through a global pandemic. I want to share a success story for an in-person event in the restaurant and hospitality space. A prospect...
by Grace Lynch | Nov 19, 2020 | Business Practices
The year 2020 has been a long and stressful ride, but through all the ups and downs, I have learned some incredibly valuable life lessons that I will carry with me into the new year and beyond. Lesson #1: the importance of flexibility. The world quite literally came...