by JP Moery | Jul 13, 2022 | Association Revenue, Blog, Membership Dues
Updated By: Jannan Poppen When fifty percent or more of your association’s revenue comes from membership dues, optimizing your due’s structure and member categories is crucial. More than simply a dues review, an optimization is actually more like a business...
by JP Moery | Jun 28, 2022 | Association Revenue, Association Strategy, Blog
Updated By: Amelia Mazza “How do you get association clients?” We hear this question quite a bit. We’ve partnered with more than 100 associations over the years and have a pretty broad background in the space. Selling to associations can be tricky because remember you...
by JP Moery | Jun 22, 2022 | Association Consulting, Association Strategy, Blog, Member Recruitment
Updated By: Amelia Mazza Diversifying your revenue comes in many shapes and sizes; that’s why associations are offsetting their revenue by adapting and putting additional emphasis on membership development. Here are four ways to diversify your...
by JP Moery | May 11, 2022 | Association Membership, Blog, Member Engagement
Updated By: Amelia Mazza Events are beneficial for member engagement and also member recruitment. However, over the past couple years, associations were forced to adjust to the current times and hop on the bandwagon of virtual events. Several themes revealed...
by JP Moery | May 6, 2022 | Association Sponsorship, Blog, Sponsorship Sales
Updated By: Amelia Mazza Best Practices for Sponsorship Sales How you approach a potential sponsor can make or break your ability to close the sponsorship sale. Follow these best practices to help form lasting sponsor partnerships that benefit all parties. How to Find...