Events are a primary way to boost member engagement and attract new members. But what about virtual events? Consider these pros and cons of virtual events to determine if they would fit your membership strategy.
The demographics for the many of the associations that I represent, or whose meetings I attend, look the same. Mostly older professionals, with years of experience, who have extended knowledge to drive the industry with their expertise. However,...
The onboarding of new members is the hottest discussion with association membership pros. Association partners are telling me onboarding, and following engagement is just as important as recruitment and retention tactics. Here are five quick tips...
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