Leveraging an association’s technical specialists (even the CEO) is a great sales tactic and builds a membership culture within the organization. Many associations have technical experts who possess valuable industry knowledge and can greatly enhance your membership recruitment endeavors. JP Moery will discuss how these “non-salespeople” can sell during his next complimentary, 30-minute webinar on May 10th at 2:30 pm EST. RSVP today and receive a calendar invitation.
Things That Matter: Building a Personal Connection Throughout the Sales Process
Before joining the Moery Company, I worked in association membership and marketing roles, which taught me how valuable member relationships are. Not...