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Hire an Expert for Your Association Needs

Hire an Expert for Your Association Needs

by Mike Thomas | Mar 9, 2022 | Association Strategy, Business Development, Membership Development

When I talk to associations about having us sell their memberships, sponsorships, ads, or exhibits, it is almost always met with some form of resistance of having an “outsider” sell their services. Will we be able to communicate their value proposition? Will we...
Why Outsourcing with TMC is Different

Why Outsourcing with TMC is Different

by Jackie Bessette | Mar 2, 2022 | Association Strategy, Business Development

When folks hear about outsourcing, a fear immediately arises: how can they do what we do? And when it’s an association, the fear is even more specific: how can they do what we do as an association? Certain checkpoints have to happen when a corporation has a new...

How Do You Optimize Your Sponsorships? – Ask JP #096

by JP Moery | Dec 10, 2021 | Association Strategy, Business Practices, Event Sponsorships

Welcome to an episode of Ask JP I’m JP Moery, the founder of The Moery Company. Had a question this week, how do you optimize your sponsorships? Sponsorship development areas for associations are very active. They’re trying to expand those programs....

How Frequently Should I Follow Up a Potential Sponsor or Client? – Ask JP #091

by JP Moery | Nov 6, 2021 | Association Sales, Business Practices

Hello everybody, it’s an episode of Ask JP. I had a great question from one of my friends in the racing business. They asked me, how much follow up should I have with a prospective sponsor or client? I can tell you that over the years, my mind has changed on...

What’s Going on in the Association Market? – Association Field Report (October 29, 2021)

by JP Moery | Oct 29, 2021 | Association Strategy, Business Practices

Hello, it’s JP Moery, Observations from the Field for The Moery Company. What do I see going on out there right now? One is the reemergence of strategic planning.  Now that there’s some area of normalcy going on, we’ve seen a lot of associations that...
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Recent Posts

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Recent Comments

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