by Elizabeth Johnson | Jul 23, 2020 | Association Events
It seems like a lifetime ago that meetings were live and in-person and sponsorship opportunities were also in-person. The deliverables were heavy on networking and access to prospects – we were almost guaranteeing our sponsors that they could meet who they needed to...
by JP Moery | Jul 10, 2020 | Event Sponsorships
About half of all of the conversations that I’m having with association CEOs right now are around the idea of virtual meetings and virtual meeting sponsorships. First and foremost, I think associations should be preparing for hybrid meetings, if not full...
by JP Moery | Jun 16, 2020 | Event Sponsorships
I’m doing this Ask JP on the fly because it’s fast breaking with lots of questions from our association friends on this topic. The question goes a little bit like this, “What should I do with my existing sponsorship prospectus? I’ve got an...
by JP Moery | May 26, 2020 | Association Sales
I’ve been in this association business for almost 30 years and I’ve heard a lot of conversations about membership sales. And let me tell, you, I’ve heard it all! “We’re just a nonprofit, we don’t really like selling that much.”...
by JP Moery | May 20, 2020 | Podcast
[powerpress] We’re getting ready to see an association sales crisis like we’ve never seen before. For those associations that adapt and get into it will be the ones that survive. It’s not too late. Listen to this episode for a plan on how to ramp up...