https://youtu.be/38PO2U8MiF8 Observation from the Field: one of the major influential trade associations in the country may choose to dissolve over...
About the Author
Elizabeth H. Johnson, a member of Big Red M team since its inception in 2010, has led highly successful membership and sponsorship campaigns throughout her tenure for some of the top associations in the country. She specializes in conducting a comprehensive review of existing sponsorship programs and developing fresh opportunities for increased revenue. Her association expertise also includes her ability to articulate government relations as a key membership benefit and to deliver presentations to leadership and boards across industries. Prior to Big Red M, Elizabeth worked within the association segment of Marriott’s prestigious global sales team. She is a graduate of James Madison University.