The Big Red “M” is tackling a new sales tactic this year in both the membership and sponsorship areas – with a special focus on key accounts. These larger companies are complex, so landing the “Big Fish” requires a more strategic and long-term approach. In his first webinar of the year, JP Moery will explain his key account methodology, which can help chart unique sales opportunities for those companies associations seek to recruit.
Slated for Thursday, January 24th at 2:30 pm EST, RSVP for this complimentary webinar today to receive a calendar invitation.
How To Catch the Big Fish – Sponsorship Strategy for Associations
Original Author: JP Moery Trying to land big sponsors for association events is a little like sport fishing—you can be lucky and catch a whopper on...
