Matt DiGiovanna

Marketing Coordinator

Matt DiGiovanna is a driven Marketing Coordinator and Video Specialist with a proven track record in building and connecting with audiences through engaging video and graphical content. He utilizes analytical insights to optimize marketing strategies, showcasing his commitment to delivering results in the ever-evolving digital marketing landscape. Matt’s passion for storytelling and creativity sets him apart, making him a valuable asset for creating impactful, data-informed marketing campaigns.

Prior to joining Big Red M, Matt cultivated a personal content brand centered around his passion for action sports, accumulating over 40,000 followers during his high school and college years. He earned a Bachelor of Science in Media and Design at James Madison University, where he previously marketed events and managed the social media accounts of two local organizations, gaining hands-on experience in community engagement, event coordination, and strategic social media planning.

Post-graduation, Matt played a pivotal role in spearheading the organic content strategy at a local D.C. company, achieving a 5-fold increase in brand awareness across all platforms. He also cultivated the use of CRM software within the company and upheld quality relations internally and externally. With a well-rounded background in digital strategy and a versatile skill set, Matt consistently seeks opportunities to learn and achieve results in a repeatable, results-oriented manner.