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Thinking Differently About Membership Renewals Part 2
Building a strong connection between your association and its members is essential in membership renewal. In today’s world, retaining members requires a real digital connection, necessitating a modernized membership renewal process.

Thinking Differently About Membership Renewals Part 1
Membership renewals are based on how individuals or companies turn to the association throughout the year. Start with evaluating your renewal process and keeping the renewal message short to build a solid membership renewal plan.

Sponsorship Strategy Infographic
7 tips for associations to optimize your sponsorship strategy and increase revenue.
Spotlight: Member Engagement
The Pros and Cons of Virtual Events as a Member Engagement Strategy
Events are a primary way to boost member engagement and attract new members. But what about virtual events? Consider these pros and cons of virtual events to determine if they would fit your membership strategy.
From the CEO
How To Win at Association Membership
We have all heard the old adage, "A chain is only as strong as the weakest link." More often than not, the context in which this is used in the business world describes a team and its people. In that scenario, however, the implication is that you can simply cut out...
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