https://youtu.be/ehc-SuZz1BQ Today’s question is simple question yet very important, "How do I sell in-person event sponsorships and exhibits in 2021?" Before I answer, here are some observations. Events are going to face significant headwinds....
Event Sponsorships
How to Sell More Sponsorships for Your Association’s Virtual Event
Want to sign on more sponsors for your virtual events? We’ve got some insights for you and a real-life example. Here's how you can get more sponsors for your virtual event: 1. Invite your sponsors – or prospective sponsors – to a briefing for your...
How to Sell More Virtual Event Sponsorships – Association Field Report (September 18, 2020)
https://youtu.be/m9PeLuuoMKk Here are some observations from the field on getting more sponsor revenue and gaining more sponsors. And we’ve got a perfect example to share because we did this the other day. It went great and I'll share the results...
What We’ve Learned Selling Virtual Event Sponsorships – Association Field Report (September 4, 2020)
https://youtu.be/XeCPwwkVMvg Today’s field report is on the topic of what is happening in virtual sponsorships, specifically sales. Pretty exciting things are happening! We're currently out in the field selling a lot of virtual sponsorships. I know...
Building a Virtual Sponsorship Program, Part 2: Design
We are continuing the discussion on how to develop a strong organizational framework for your virtual sponsorship program. If you haven’t already, please refer to our first post in this series by clicking here, as it lays the foundation for...
How to Build a Virtual Sponsorship Program
We receive multiple requests every day asking for help building a virtual event sponsorship program so I'm going to walk you through the process. First, a little context. My friend Dean West at the Association Laboratory conducted a COVID Impact...
How do we get started with a virtual sponsorship program? – Ask JP #029
https://youtu.be/psblDcbldiQ "How do I start with my virtual sponsorship program?" I’m going to dive deep and explain the strategic decisions you need to walk through. Virtual Platform First and foremost, learn the platform that you're going to be...
Virtual Event Sponsorship Ideas
Virtual meeting sponsorships can help you break down some of the old bureaucracy that stiff-armed opportunities for sponsors in an in-person meeting setting. Internal regulations, bureaucracy, and task forces telling us what we can and cannot do....
Virtual Meeting Sponsorships and Sponsor Needs – Association Field Report (July 10, 2020)
https://youtu.be/C1NMP9V0JEg About half of all of the conversations that I'm having with association CEOs right now are around the idea of virtual meetings and virtual meeting sponsorships. First and foremost, I think associations should be...
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