by JP Moery | Aug 3, 2022 | Blog, Membership Development
Membership development encompasses three important areas of focus that span the entire membership lifecycle, from membership recruitment to onboarding and to retention. If you want all of these areas in the membership lifecycle to grow, it starts with a strong...
by JP Moery | Jul 25, 2022 | Association Consulting
Updated By: Jannan Poppen Having been involved in some incredible projects over the years, both on the association and consulting side of the relationship, we’ve developed a unique perspective on what it takes to create a successful association consulting partnership....
by JP Moery | Jul 15, 2022 | Association Sponsorship, Blog, Event Sponsorship
Updated By: Jannan Poppen One of the biggest topics of discussion in the association space is how to price virtual event sponsorships. However, before we provide recommendations and metrics, let’s talk about the virtual events themselves and their place in your...
by JP Moery | Jul 13, 2022 | Association Revenue, Blog, Membership Dues
Updated By: Jannan Poppen When fifty percent or more of your association’s revenue comes from membership dues, optimizing your dues structure and member categories is crucial. More than simply a dues review, an optimization is actually more like a business analysis....
by JP Moery | Jun 28, 2022 | Association Sales, Blog
“How do you get association clients?” We hear this question quite a bit. We’ve partnered with more than 100 associations over the years and have a pretty broad background in the space. Selling to associations can be tricky because remember you are selling to sales...