Associations want to establish long-term partnerships with key sponsors. Here are five ways to make sure you develop these partnerships into sponsorships eager to renew year after year.
Association Sponsorship
How To Catch the Big Fish – Sponsorship Strategy for Associations
Associations need to set realistic expectations when considering their sponsorship strategy. Follow these tactics to grow and enhance your approach for acquiring ideal sponsors.
How to Price a Virtual Event Sponsorship
Follow this guide to price your virtual event sponsorships right, so you can make all the difference in your sponsorship sales.
How to Approach a Potential Sponsor the Right Way
Learning how to approach sponsors the right way can make all the difference in your sponsorship sales strategy. Use these tried-and-true tips to win lasting sponsorships.
How Do You Optimize Your Sponsorships? – Ask JP #096
https://youtu.be/IFUjWEbahLA Welcome to an episode of Ask JP I'm JP Moery, the founder of The Moery Company. Had a question this week, how do you optimize your sponsorships? Sponsorship development areas for associations are very active. They're...
Don’t Miss Any More Sponsorship Opportunities
https://youtu.be/fZco2S-nXmY Hi guys, Jackie Bessette from The Moery Company here. We're all talking about what has changed since 2020. We hear this a lot; some things will never be the same. One of the things that's really changed in the...
What I Learned From the Pandemic: Diversification is the Key to Survival
My advice for what I have learned from the pandemic was the same one month in, as it is now, 17 months in – diversification is the key to survival. The realization came so easily that I’m surprised more organizations didn’t think of it before it...
Association Trends Happening Now – Association Hustle Podcast 276 (6m 47s)
[powerpress] JP talks new developments in sponsorship renewals, the sales process, and longer negotiations while association staffs have less bandwidth. [powerpress_subscribe] Hello and welcome to JP Moery’s Association...
How to Prepare Your 2021 Sponsorship Prospectus
Your sponsorship prospectus may look different next year and there’s no better time than right now to put it all together for your supplier community. If you’ve been thinking about offering a full year partnership, this the year to do it. Here are...

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