If you aren’t having any luck getting through to a prospect, client, or other person of importance – I offer a nearly foolproof email approach. Here’s how it goes. In your subject line, type:
“Bob, please give me a quick call. Thank you, JP”
Now, I can’t utilize this tactic often; but, I’ve learned to choose just the right moment in business communications (or, lack thereof) to employ this strategy, and have seen a 100% success rate in response. When you do hear back – simply indicate, “We’ve not been in contact and I’d wanted to pick up where we left off.” The ball is back in your court – make the most of it.
Why Thought Leadership is Important
Why thought leadership is an excellent form of content to have in your marketing strategy. Builds Trust and Credibility First, thought leadership...
