Association Sales

What You REALLY Need to Sell Membership

As someone who focuses on operations, I have the unique perspective of watching and learning directly from our sales’ team daily experiences. Over the past 8 years, I have absorbed what it takes to sell a membership and how someone in my position...

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Fortune is in the Follow-Up

A few days before officially starting my career in sales at the Moery Company, I heard the phrase “Fortune is in the Follow-up.” That phrase has stuck with me to this very day and is a constant reminder as I sell on behalf of my association...

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Trends in the Marketplace Hi, I'm Mike Thomas, Senior Vice President of Sales for The Moery Company.  Current clients and prospects ask me all the time, what trends am I seeing out there in the marketplace with other associations? Prior to the...

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When Is the Best Time to Prospect?

As a sales leader, I get this question frequently.  When is the best time to call or email a prospect? The easiest answer to this question is, when do they want to be contacted?   It is doubtful you will know what the best time is for every single...

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